NEW BUSINESS DRIVES PR TEAM EXPANSION

By Viv Onslow

Emily McKay And Lauren Goodge

PR and digital marketing agency, The Oracle Group which specialises in the world of property, has recently expanded its PR team with the appointment of two new account managers.  Both new members of staff will play key, client facing roles which require good communication skills and the tenacity to switch from one task to the next at a moment’s notice.

Lauren Goodge joins the team with over four years’ experience gained in the property world, coming from an internal communications role at Wilmott Dixon.  Lauren comments: “I loved my previous role at Wilmott Dixon but wanted something where I was able to be more creative and be able to think outside the box.  I know that I have found this at Oracle, no day is ever the same and I have already been all over the place, meeting clients, looking at some beautiful developments and getting very involved in pitching stories to the press.”

Emily McKay comes to The Oracle Group with two years’ experience gained in a technology PR role.  She has worked on several clients that align well with the property world, such as Creston and Lutron.  Emily says: “My previous role taught me a great deal about pitching stories into the press and gaining coverage for my clients but I was very keen to move into PR role where I was not restricted to trade press.  I am thrilled to be working with the team at Oracle, they are really fun and creative. I have already learned a great deal about the property world and am looking forward to developing my skills and promoting my clients to local and national press.”

With an expanding workforce, The Oracle Group’s founder and Chief Executive, Caroline Coskry, comments: “Lauren and Emily both join us with some excellent previous work credentials.  Lauren, coming from contractor giant Wilmott Dixon, has slipped very quickly into her role that requires excellent communication and writing skills.  She has quickly risen to the challenge of working with two of our luxury home clients and will be a great asset to our team, Lauren has effortlessly put together eight awards in the last month – quite a baptism by fire!

“Emily has already proven to be highly proficient in managing clients that are fast paced, ever changing and have high expectations.  She has been thrown into the deep end as her role switches from reacting to crisis PR, to organising journalist visits or drafting press statements.  I have no doubt that she will continue to flourish in the reactive world in which we operate.”

The Oracle Group was founded in 2011 and has moved from a purely PR offering to a full marketing, events, digital and communications agency with a diverse range of property clients across London and the South East.

The Oracle Group continues to lead the field in Property PR, having just been awarded ‘Best Places to Work in Property 2019’.  This is the second year running that the business has been awarded this accolade which attracts dynamic staff to help drive the agency forward.

For more information on the services that Oracle Group offers call us on 020 8394 2821, visit www.theoraclegroup.co.uk or email hello@oraclepr.co.uk.